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The How-To's of Pricing Your Products and Services for Marketing Success

Event Date: 
Thursday, October 10, 2013 - 6:00pm - 8:00pm
Event Location: 
75 Chestnut Street, Cranford, NJ 07016
Event Fee: 
FREE

REGISTER NOW


You're ready to sell your product or service, but is anybody ready to buy? And what price will they pay? Should you give stuff away or charge a premium?  What's the best way to encourage loyal buyers- everyday low prices or occasional sales?

Attend this free workshop to find the answers to these critical questions, and more.

Learn how to competitively price your product or service for the market you're trying to reach.  Determine the factors that go into pricing decisions. 

  • Understand how your cost structure affects the price of your product or service
  • Link marketing efforts to your price point
  • Identify when to use price incentives and loss leaders with your customers
  • Learn how to use your pricing model as a tool for growth

Learn from an expert

Erich Peter
Director of Training and Technical Assistance

Erich brings a unique blend of corporate and small business experience to his position at UCEDC.  He began his career in the public accounting industry, working with a wide variety of businesses and then went  on to hold various management and financial roles in the energy industry. 

Having built a solid foundation of business acumen, Erich then took the entrepreneurial plunge as the owner/operator of a printing company.  After a successful six-year tenure, Erich sold the business and joined the UCEDC team in his current role.

With his real-world appreciation of the challenges that small business entrepreneurs face, Erich brings the right combination of theory and practice to his training events. 


For more information, contact Rogers Ramsey at rramsey@ucedc.com or 908-527-1166.

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    From Our Client Files

    I scream, you scream, we all scream for Ensign Ice Cream. This Jersey Shore ice cream business was started with the help of a UCEDC loan.

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